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What is enterprise resource planning?


A) The analysis and redesign of workflow within and between enterprises.
B) A standardized set of activities that accomplish as specific task, such as processing a customer's order.
C) Integration of all departments and functions throughout an organization into a single IT system so that employees can make decisions by viewing enterprisewide information on all business operations.
D) The increase of customer loyalty and retention and an organization's profitability by managing all aspects of a customer's relationship with an organization.

E) A) and B)
F) None of the above

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Most business processes are cross-functional or cross-departmental processes that span the entire organization.Which of the below does not represent a cross-functional business process?


A) Order-to-delivery process
B) Loan processing
C) Taking a product from concept to market
D) Processing payroll

E) All of the above
F) A) and C)

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Which of the following is an organizational result from an effective and efficient supply chain management system?


A) Decrease the power of its buyers.
B) Create entry barriers thereby reducing the threat of new entrants.
C) Increase efficiencies while seeking a competitive advantage through cost leadership.
D) All of these.

E) A) and B)
F) A) and C)

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What helps an organization identify its customers across applications?


A) CRM reporting technologies
B) CRM analyzing technologies
C) CRM processing technologies
D) CRM predicting technologies

E) None of the above
F) All of the above

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What is the analysis and redesign of workflow within and between enterprises?


A) Supply chain management
B) Customer relationship management
C) Business process reengineering
D) Enterprise resource planning

E) C) and D)
F) A) and C)

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Identify how an organization can use business process reengineering to improve its business.

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The purpose of BPR is to make all your p...

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Which of the following is not one of the three main links in the supply chain?


A) Flow of materials from suppliers and their "downstream" suppliers at all levels.
B) Transformation of materials into semi finished and finished products-the organization's own production processes.
C) Distribution of products to customers and their "downstream" customers at all levels.
D) None of these.

E) A) and B)
F) B) and C)

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A

In the basic supply chain, return refers to preparing to manage all resources required to meet demands.

A) True
B) False

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Walmart and Procter & Gamble (P&G) implemented a tremendously successful SCM system.The system linked Walmart's _____________ centers directly to P&G's _____________ centers.


A) Manufacturing, distribution
B) Distribution, manufacturing
C) Stores, distribution
D) Distribution, stores

E) B) and D)
F) B) and C)

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CRM predicting technologies help organizations predict customer behavior, such as which customers are at risk of leaving.

A) True
B) False

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What form of processes include loan processing for a bank, claims processing for an insurance company, reservation processing for a hotel, and baggage handling for an airline?


A) Customer-facing processes.
B) Business-facing processes.
C) Industry-specific customer-facing processes.
D) All of these.

E) A) and C)
F) A) and B)

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There are three phases in the evolution of CRM: (1) reporting, (2) analyzing, and (3) predicting.What do CRM predicting technologies help organizations accomplish?


A) Make predictions regarding customer behavior such as which customers are at risk of leaving.
B) Segment their customers into categories such as best and worst customers.
C) Identify their customers across other applications.
D) All of these.

E) None of the above
F) A) and D)

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A

In which of the five basic supply chain activities do you prepare to manage all resources required to meet demand?


A) Plan
B) Source
C) Deliver
D) Return

E) None of the above
F) All of the above

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In the basic supply chain, return refers to supporting customers and product returns.

A) True
B) False

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In which of the five basic supply chain activities do you build relationships with suppliers to procure raw materials?


A) Plan
B) Source
C) Deliver
D) Return

E) A) and B)
F) All of the above

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Which of the following is a customer-facing process?


A) Communicating with customers.
B) Strategic goal setting.
C) Providing performance feedback and rewards.
D) Purchasing raw materials.

E) B) and C)
F) A) and B)

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A

The evolution of CRM is reporting, analyzing, and predicting.

A) True
B) False

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What does supply chain management involve?


A) The management of production material flows between and among stages in a supply chain to maximize total supply chain efficiency.
B) The management of information flows between and among stages in a supply chain to maximize total supply chain costs.
C) The management of information flows between and among activities in a supply chain to maximize total supply chain effectiveness and corporate profitability.
D) None of these.

E) B) and C)
F) A) and C)

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Which of the following is not one of the five basic components of supply chain management?


A) Plan
B) Source
C) Cost
D) Deliver

E) A) and B)
F) None of the above

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Explain the goal of enterprise resource planning.

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Enterprise resource planning systems pro...

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